Resources/Help Topics/Third-Party Integration & LiveBall Tracking

Integration: Adobe Site Catalyst (Omniture)

Faith Hoefner
posted this on Jan 24 12:00

Before We Begin, You Will Need:

  • Site Catalyst code externalized for use on landing pages.
  • The externalized code should reference the path back to where it's hosted on your website. Alternatively, the core JavaScript file can be hosted in your LiveBall framework and page-specific tags can reference this location instead.

 

Let's Get Started!

Finalize code

You may be able to leverage dynamic insertion of LiveBall core fields to accomplish custom tracking via one piece of code, rather than hard-coding values into multiple versions of the script. "@@" followed by the core field name will dynamically insert the field's respective value. For example, plugging @@PageLabel into your code will populate it with the name assigned to the page in LiveBall.

s.pageName="@@PageLabel"

Visit this link for a full list of LiveBall Core Fields available for dynamic insertion >>

 

Add code to Script Library

Under the Libraries menu, select Scripts and click on the +Category button. Title your new category "Site Catalyst" and save. Click on +Script and label your campaign-level script, if applicable. Paste in the snippet of code that will be applied to each page of every creative in your campaigns and save. Next, click on +Script and label your page-specific tracking code. Paste the page-specific code into the editor and save.

 

Add code to campaigns and pages

Create a new campaign or navigate into an existing one by clicking on the pencil icon beside it's title. You'll find hooks to pull script into your pages in either the <head> tag or before the closing </body> tag. From the appropriate hook, use the drop-down menu to select your Site Catalyst category and Campaign-Level script, then save. Note, this script will be added to every page of every creative within this campaign.

Navigate to a "creative management" screen, then click on the pencil icon in the bottom, left corner of a page you need to add page-specific tracking to. Click on the "script" button in the page editor bar and find the appropiate hook. From the drop-down menus, select your Site Catalyst category and page-specific script then save.

 

Test! 

Optionally use a developer tool like Firebug to test your tracking script. Check your Site Catalyst account to assure analytics are tracking back to the platform, as expected. Feel free to contact your LiveBall account manager for support!