Faith Hoefner
posted this on December 22, 2010 18:18
You can track conversions that take place outside of LiveBall using external tracking script. 'Convert', 'Tag' and 'Tag & Convert' script is available in your LiveBall console under Integration > External Sites.
The JavaScript library is very small. At 13kb, load time is not an issue with using it. The functions in the Library use data in the cookie to uniquely identify the current respondent and convert or tag them in LiveBall. This type of external conversion can be done when the LiveBall page and the external page are both within scope of the 1st-party cookie, i.e. in the same domain.
When external conversions need to take place outside of the domain of the LiveBall page, we have a solution for that based on 3rd party cookies.
Comments latest first
Thanks, Faith. We love the "Tag & Convert" one. Very useful and powerful. -JE